Oranta Orange Juice is a premium, 100% natural beverage brand that emphasizes freshness, purity, and vibrant citrus flavor. The goal of this packaging design was to create a visually appealing and market-ready bottle that immediately communicates the brand’s core values: natural ingredients, no added sugar, and a refreshing experience.
The bottle design features a modern, elegant silhouette with a clear, organic form that showcases the vibrant orange juice and its natural pulp. The typography is playful and energetic, perfectly matching the youthful and lively tone of the product. Complementary elements like orange slices and mint leaves were used in the product photography to elevate the freshness and health-conscious appeal.
Design Highlights:
- Logo Design: Hand-drawn custom typography with a juicy, energetic feel.
- Bottle Shape: Sleek, transparent bottle allowing the product to shine through.
- Labeling: Minimalistic approach with “100% Natural” and “No Added Sugar” prominently displayed.
- Mood & Styling: Styled with real oranges and mint on a soft-textured backdrop for a fresh, natural look ideal for promotional and advertising visuals.
- Color Palette: Bright orange paired with clean whites and greens to reflect freshness and purity.